Concept

International Press Day is the Press Day in capital letters, a multi-brand press day, a prestigious occasion to bring a number of high-level brands together to get the opportunity to meet the most influential media on the market, on a single day, at a single venue.
The role of International Press Day guarantees exceptional opportunities
CONNECTING TO MEDIA on strategic markets for your business
ONE DAY – ONE PLACE: a leading/thriving formula for showing collections and networking with the most important editors, freelancers, TV channels, fashion and lifestyle influencers, Celeb&Fashion stylists
UNIQUE EVENT,  UNIQUE OPPORTUNITY for generating engagement and establishing your brand’s reputation
A WIN WIN SOLUTION for the participating brands and invited media
TRAVELLING SHOWCASE: same concept, different destination – as seen in Munich, London and other cities TBC